Kader Arslan, M.Sc.
Wirtschaftsinformatik, insb. Social Computing
Wissenschaftliche Mitarbeiterin
33098 Paderborn
- Forschungsschwerpunkte
- Social Media Management
- Kundenmanagement mit Social Media
- Interviews & Datenanalysen
- Publikationen
Arslan, K. & Trier, M. (2022). Towards a Process Model for Social Media Marketing. In: Proceedings of the 33rd Australasian Conference on Information Systems (ACIS 2022), Melbourne, Australia. Available online.
Arslan, K. & Trier, M. (2021). Towards a Differentiation Perspective on Social Media Platforms’ Affordances and Use Cultures – An organizing Literature Review. In: Proceedings of the 32nd Australasian Conference on Information Systems (ACIS 2021), Sydney, Australia. Available online.Arslan, K. (2021): A Review on Social Media Channel Choice Determinants in Organizations. In: Proceedings of the 29th European Conference on Information Systems (ECIS 2021), Research-in-Progress Paper, Marrakesh, Morocco. Available online.
(Nominiert als Best Research-in-Progress Paper).