
- kader.arslan@uni-paderborn.de
- Phone:
- +49 5251 60-4181
- Web:
- Homepage
- Office Address:
-
Warburger Str. 100
33098 Paderborn - Room:
- Q2.451
Publications
Latest Publications
Towards a Process Model for Social Media Marketing
K. Arslan, M. Trier, in: Proceedings of the 33rd Australasian Conference on Information Systems (ACIS), Melbourne, Australia, 2022.
A Review on Social Media Channel Choice Determinants in Organizations
K. Arslan, in: Proceedings of the 29th European Conference on Information Systems (ECIS), Marrakesh, Marocco, 2021.
Towards a Differentiation Perspective on Social Media Platforms’ Affordances and Use Cultures – An organizing Literature Review
Show all publications
K. Arslan, M. Trier, in: Proceedings of the 32nd Australasian Conference on Information Systems (ACIS), Sydney, Australia, 2021.
Further Information
Forschungsschwerpunkte
- Social Media Management
- Customer Management with Social Media
- Interviews & Data Analyses